Hilton Hotel - Lightox Sign

Client: Reel Kitchen (Hilton Hotel)

Project: Custom Double-Sided Lightbox Sign

Challenges

Maximising Guest & Street Visibility
The restaurant needed signage that could attract both Hilton hotel guests and pedestrians passing by the property, during the day and at night.

Glass Reflection Issues
The original plan to install signage inside the glass was ruled out due to heavy reflections, which would significantly reduce visibility.

Power & Installation Constraints
There was no existing power outlet near the proposed signage location, requiring a practical installation solution.

Council Compliance
As the property is located within the City of Perth, the client required guidance on signage permit requirements and technical documentation before installation.

Multiple Stakeholder Coordination
The project involved coordination between the restaurant management, Hilton representatives, and council requirements, making communication and approvals essential.

Solutions

Custom Double-Sided LED Lightbox
We recommended a premium double-sided illuminated lightbox, providing excellent visibility from both directions while maintaining a clean and modern appearance.

Professional Site Survey
Our team conducted an on-site inspection, measured the installation area, assessed visibility, and recommended an external wall-mounted solution for maximum exposure.

Design Mockups & Technical Drawings
Multiple design concepts, colour specifications, mounting details, and installation plans were prepared to help the client confidently approve the final design.

Complete Council Support
Neon Brothers provided the technical drawings, material specifications, and documentation required for the City of Perth signage permit application, ensuring the project met all compliance requirements.

End-to-End Project Management
From consultation and design through to permit assistance and installation planning, we managed every stage of the project to simplify the process for the client.

Outcome

The client selected the premium double-sided illuminated lightbox, providing maximum visibility for both hotel guests and passing foot traffic. With all technical documentation prepared by Neon Brothers, the council approval process moved forward smoothly, allowing production to commence with confidence.

The completed solution delivers a highly visible, compliant, and professional signage system that strengthens Reel Kitchen's street presence while complementing the Hilton Hotel's premium branding.

Key Takeaways

• Site surveys help identify the most effective signage solution.
• Double-sided lightboxes maximise visibility from multiple directions.
• Professional permit assistance simplifies council approval.
• End-to-end project management reduces delays and client workload.
• Premium hospitality signage strengthens both branding and customer attraction.